Description

AURORA | Winter Becomes an Experience

AURORA is for those who love snow, crisp mountain air and the quiet of alpine landscapes. Skiing in the Alps, snowboarding, ice skating, Nordic circuits to witness the Northern Lights, cozy alpine chalets and resorts with spa facilities and heated outdoor pools. Mornings on the slopes, evenings by the fireplace, wellness after an active day. Whether you choose a luxury mountain resort stay or create your own winter itinerary, AURORA gives you the freedom to combine adventure with relaxation. For lovers of cold air, spectacular scenery and authentic alpine comfort.

AURORA

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Image - Do you smile at the first snowfall? Then AURORA is for you.

Do you smile at the first snowfall? Then AURORA is for you.

For those who choose white peaks over crowded beaches.

AURORA is the ActivTours® collection dedicated to premium winter holidays — skiing in the Alps, elegant alpine chalets, ski-in ski-out resorts, mountain spas, Arctic experiences and evenings under the Northern Lights.

This is not just a snow holiday. It is a tailor-made winter experience built around your style: sport, relaxation, exploration — or the perfect blend of all three.

Click the button below to discover how AURORA works and how to create your own winter escape.

How the AURORA concept was created

Since 2003, ActivTours® has been organizing premium tailor-made holidays and has consistently noticed a pattern in requests from winter travel enthusiasts.

Many were asking for simple ski holidays.

Others wanted more than just a few days on the slopes.

Some wished for skiing in the morning and panoramic spa relaxation in the afternoon.

Others were looking for intimate chalets with fireplaces and views of snow-covered peaks.

Some dreamed of Arctic experiences and the Northern Lights — a phenomenon that, for many, should be seen at least once in a lifetime.

Others requested special Christmas and New Year holidays in authentic mountain settings or spectacular Nordic landscapes.

The demand was clear: winter no longer means simply “going skiing.”

Geography offers far more than a single resort on the map.

The Alps, Scandinavia, Lapland, Iceland — each region opens different possibilities: alpine sports, mountain wellness, Arctic exploration, festive holiday experiences.

This is how AURORA was created.

A concept that includes classic ski holidays, but places the emphasis on the complete experience — on fully living winter. On the combination of sport, relaxation, alpine design, gastronomy, Christmas traditions, New Year celebrations, and natural spectacle.

AURORA is not just a seasonal category.

It is the premium answer for lovers of winter, snow, and the Northern Lights.

For those who are not simply looking for a mountain holiday.

But for an experience that is truly felt.

What does AURORA mean beyond a simple ski holiday?

AURORA means experiencing winter in all its forms — regardless of resort or region. Not just a ski holiday, but a journey built around snow, adrenaline, relaxation and natural spectacle.

The concept includes both classic ski holidays and complex combinations adapted to every travel style.


Sport & adrenaline

For those who associate winter with movement and energy:

  • alpine skiing on prepared slopes
  • snowboarding and freestyle areas
  • freeride, ski touring
  • private ski lessons
  • snow hiking
  • snowmobile and ice safaris
  • husky sledding
  • ice skating on frozen lakes

Relaxation & alpine comfort

For those seeking balance and refinement:

  • 4- and 5-star ski-in ski-out resorts
  • alpine chalets with fireplace
  • panoramic mountain spas
  • heated outdoor pools surrounded by snow
  • Nordic saunas and wellness rituals
  • refined mountain gastronomy

Nordic experiences & natural spectacle

For those who want to see winter in its pure form:

  • Northern Lights hunting
  • glass igloos under polar skies
  • isolated Arctic lodges
  • Nordic safaris in Lapland
  • glacier expeditions
  • dark-sky locations for astronomical observation

Winter holidays & festive atmosphere

For those who want the season to gain meaning:

  • Christmas in a mountain chalet
  • New Year in a premium alpine resort
  • Christmas markets combined with skiing
  • festive dinners in alpine or Nordic settings

AURORA can mean an active ski weekend, a relaxing mountain week, a Nordic circuit dedicated to the Northern Lights, or a combination of sport and wellness across multiple alpine regions.

Through AURORA, a snow holiday becomes a complete experience — lived at the right rhythm and built around each traveler’s style.

How is your personalized holiday created?

Every snow lover has their own style.

An existing package can be adjusted using the “Customize” button: the resort, duration, level of comfort, Nordic experiences or ski & wellness combinations can be adapted quickly.

A complete itinerary can also be created from scratch — an alpine circuit, an Arctic experience or a combination of sport and relaxation.

Ideas can be saved and booked when the moment feels right.

All displayed prices require reconfirmation before final booking.

Real-time updated budget.

Secure payment, including installments.

Human support available 24/7.

AURORA is not about the cold.

It is about truly feeling winter.

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